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Why fees are the first thing we compare

A fee gap that looks tiny on paper compounds into real money. Two examples from our guides, each based on £10,000 invested over 10 years with 8% assumed annual growth:

China · cheapest vs priciest fund

~£939

The gap between a 0.19% and a 0.74% annual fee — on funds tracking the same market.

See the China comparison →

South Korea · cheapest vs priciest fund

~£560

The gap between a 0.09% and a 0.65% annual fee. The cheapest fund is also the largest.

See the South Korea comparison →

Illustrative figures only, assuming identical gross growth and no platform fees. Returns are not guaranteed and will vary. Past performance is not a reliable indicator of future results.

About

Tom Halliley

I built this website for myself because I was tired of having to piece everything together every time I wanted to look into investing in something specific. If I wanted to know which ETFs were available for a country, or what the costs looked like on different platforms, I had to jump between fund pages, platform websites and articles just to get a clear picture.

This site started as my own research and slowly turned into a place where I could keep everything in one spot. That includes ETFs, platforms, pensions and the other things I kept needing to look up again and again.

I just want the information here to be useful and easy to understand.

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